BiOH Bulletin: Choosing Responsibly Goes Mainstream

In This Issue:

BiOH Polyols: A Responsible Choice for Today’s Consumer

BiOH Polyols Make Waves in Other Industries

Meet Jessica Koster: Your Link To A Greener Future

Cargill Receives Presidential Award For Green Chemistry

Green News You Can Use

Current Full Newsletter

• Choosing Responsibly Goes Mainstream

Previous Newsletters

• March 2007
• February 2007
• November 2006
• September 2006

Green News You Can Use

This BiOH Bulletin and others in the future will highlight news bites and websites of relevance to the industry and to the sustainable movement. Have you found a clip you’d like to share? Let us know! Contact us at customerservice_polyols@cargill.com

Colleges Make the Grade With Sustainability Focus

Dickinson College in Pennsylvania is giving students more than an academic look at sustainability. They’re cultivating the next generation of environmental leaders with proactive environmental programs from installing energy-efficient appliances to reducing pollution generated by the school. Ohio’s Oberlin College is taking the first step in a five-year plan to make Commencement/Reunion Weekend completely carbon neutral. And that’s just the beginning. Learn how more than 300 college presidents are committing to protect the environment. http://www.iht.com/articles/2007/06/13/america/colleges.php.

LOHAS: Is a New Consumer In Your Future?

Lifestyles of Health and Sustainability (LOHAS) highlights community development and the advancement of issues relating to health and sustainability. The Natural Marketing Institute is closely watching and reporting on consumer response to these issues. It cites 35 million adults in the U.S. who have a meaningful sense of environmental and social responsibility and incorporate those values into their purchase decisions. NMI labels this 16 percent of U.S. adults as LOHAS consumers and predicts that this $200 billion-plus industry is on track to grow to $420 billion in just three years and could climb as high as $845 billion by 2015. Learn more at www.greenbiz.com or www.lohas.com.

Sweet Dreams: Green Hotels Cropping Up

Travel + Leisure (June 2007) reports on how hotels across the country are embracing sustainability as they build new properties and incorporate green practices into services. One example is the Proximity Hotel in Greensboro, North Carolina, which will open this summer. (You can book it for the High Point Home Furnishings Market.) For the complete story, go to http://www.travelandleisure.com/articles/the-greenhouse-effect/.

Say “I DO” to a Green Wedding

The Associated Press reports on how major life events impact the home furnishings industry as births, marriage and downsizing drive new furniture purchases. Green weddings are becoming a hot trend as couples start their new life and homes with the environment in mind. “Going green is one of the great business opportunities of the 21st century, and the rapid growth of green weddings and consulting groups is not surprising,” says David Cooperrider, a business professor at Case Western Reserve University in Cleveland. More at http://www.msnbc.
msn.com/id/19054513/.

Shop Like a Brit: Green Is On Their Minds

Arecent study by Landor Associates, Cohn & Wolfe and Penn, Schoen & Berland found that with British consumers‚ concern for the environment is quickly transforming buying habits. Green awareness “is now almost the unquestioned norm” causing “the swiftest shift in consumer attitudes” says Phil Gandy of Landor Associates, a consulting firm that participated in the study. In just one year, embracing green philosophy and behavior has triggered buying habits even faster than the trend of mobile phones, Gandy says, and buyers are easily influenced by company messages. Check out more details of the report and what’s important to British buyers at www.landor.com/?do=cNews.news&storyid=508&g=1200n=.

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